Those are Marketing which "the activity, set of institutions, and processes for creating, delivering, communicating, and exchanging offerings that have value for customers, clients, partners, relative, friend and society at large . Marketing evolved to meet the stasis in developing new markets caused by mature markets and overcapacities in the last 2-3 centuries. Marketing is used to identify the customer, satisfy the customer, and keep the customer. With the customer as the focus of its activities, marketing management is one of the major components of business management. link building service The term marketing concept holds that achieving organizational goals depends on knowing the needs and wants of target markets and delivering the desired satisfactions Citation needed] the adoption of marketing strategies requires businesses to shift their focus from production to the perceived needs and wants of their customers as the means of staying .
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